Is the 2016 Brow Back? A Professional Take on Brows in 2026
If you’ve found yourself asking whether the 2016 brow is making a comeback, you’re not alone. Beauty trends are cyclical, and nostalgia has a way of resurfacing every decade.
At Alison Jade, with over 20 years of experience in professional brow styling across Perth and Melbourne, we see trends come and go.
What Defined the 2016 Brow?
The 2016 brow was bold, highly sculpted, and unapologetically dramatic. Think full coverage pomades, sharp edges, intense arches, and a strong Instagram-ready finish. Brows were often identical, heavily filled, and a statement (to say the least).
This style worked for its time, particularly in full-glam makeup looks. And although it seems that a full face beat may be back in 2026, let’s give it a minute when it comes to a dramatic brow.
Is the 2016 Brow Actually Back in 2026?
The short answer is no, not in its original form. Well at least we hope not. What we are seeing in 2026 is a reinterpretation rather than a revival. Full brows are still popular, but the execution is very different.
Instead of thick and dark, think thick but natural.
Instead of blocky fills and rigid shapes, today’s brows enhance natural growth patterns. Structure still exists, but it is subtle. Think Brow Lamination, not block fill.
In other words, fullness is back (did it ever go?), but harshness is not.
How 2026 Brows Differ From 2016
The biggest difference lies in flexibility. Brows in 2026 are designed to move, sit naturally, and age well.
Soft lamination has replaced ultra-slick laminations.
Tints are more sheer and tailored.
Shapes are customised rather than copied.
Instead of forcing brows into a single ideal shape, professional brow styling now works with bone structure. This shift reflects a broader move toward personalised beauty.
Why Overly Sculpted Brows Aren’t Back
In a time where 50 is the new 30, and celebrities aging backwards, there is no riom for a heavily sculpted brow. More often than not, they age the face. This is because they can remove softness from the upper face. This can create a contrast that draws attention to fine lines and changes in skin texture.
Professional brow stylists focus on enhancing what is already there rather than masking or overpowering it.
And when it comes to your at home brow products, buildable formulas are key. They allow room for error, without going too harsh, too fast.
This is why we love our Brow Crayon. The formula is subtle but can be built on for a deeper look. It’s also perfect to mimic hair strokes and fill in gaps.
Shop the Alison Jade Brow Crayon online here.
If you want to add more colour to your brow without taking away from the softness, try layering the brow crayon with the Brow Palette.
Shop the Alison Jade Brow Palette online here.
Remember to always step back from the mirror after every product is applied to ensure you don’t go overboard.
